11 Reasons To Obtaining A 0861 Phone Word Number
Although South Africans are relatively new to 0861 Word Numbers or Smart Numbers they are not afraid to use new technology. This is true for 0861 Word Numbers. But if you are new to this technology why should you use an 0861 word number?
- Phone Word Numbers, like 0861 Florist, are 14 times easier to remember than remembering this number 0861-3567478. By the way: 0861-3567478 is the regular phone number for 0861 Florist. According to another study (see graph) word number recall is 72.3% and numeric number recall is only 5.1%.
- Word Numbers can increase advertising response rates by 290%.
- More customers will return to spend more money with you because they now know your phone number.
- More happy customers will refer your business to their friends if you give them an easy to remember word number like 0861 Florist instead of 0861-3567478.
- Your lead generation becomes cheaper. Let’s say you have on the radio and you punt your word number 0861 Florist and then your opposition comes on and they punt their number 0861 34687. A day or two later the listener wants a florist. Whose number will the listener remember.
- Word Numbers increases your credibility.
- It creates perceived Market Leadership
- It completes the “Golden Triangle of Marketing”. This is when your Phone Word Number matches your Company or Main Product Name AND your web site name. Let’s assume you are called InterFlorist, your word florist phone number is 0861 Florist and your web site name is www.InterFlorist.co.za.
- Because people anticipate word numbers they will dial 0861 Florist, for example, even if they don’t know if such a florist is available in the area.
- Word Numbers are easy to use and easy to setup for individual business owner.
- As many as 180 unique stores or locations can utilise one word number.
A word of warning: Word numbers and specifically the generic word numbers extremely popular, they are a valuable asset and a scares commodity. Therefore they increase in value and it’s critical to identify your word number early.
To verify some of these claims read more about phone word numbers by Roy Morgan research and article dated December, 1998 DRTV, "Experts Miss the Point About Vanity Numbers"